Brand identity is critical in positioning your company above the competition. It takes time, hard work and a solid financial investment to develop a strong brand. It’s not as simple as putting a new design twist on a logo or website. It’s also not as simple as throwing out a new tagline or slogan for all to see and hear. The whole underlying message of your brand is what turns potential customers into actual customers, while your competition watches hopelessly from the other side of the street. Continue reading …
The power of the web never ceases to amaze me. Over the last several years, I find myself constantly awestruck at how things that could have happened during my teen years without anyone even blinking an eye, now attract hundreds of thousands, if not millions of followers, likes, comments, tags, posts, blogs, and whatever else those 3 w’s have to offer. Continue reading …
Groupon and Live Nation Entertainment, Inc. announced today that they have a formed a joint venture to develop a new online ticketing deals channel, GrouponLive. GrouponLive will serve as a local resource for Live Nation events and clients of its global ticketing business, Ticketmaster. The site will be a groundbreaking resource for consumers to find high-value tickets to concerts, sports, theater, arts and other live events, while serving as a timely and effective way for merchants to sell more tickets. Financial terms of the deal were not disclosed. Launch is planned in time for the summer concert season. Continue reading …
Facebook and Google are reportedly each separately looking into teaming up with Skype, or even buying the web video conferencing company outright for a deal estimated to be valued at $3 billion to $4 billion. Sources with direct knowledge of the discussions say that Skype has delayed its IPO, with which it expects to raise about $1 billion, until the second half of 2011 while it engages in talks with the two massive entities. Continue reading …
Regular visitors of KnockMedia.com may have noticed a few things over the past couple of weeks. Although, I do welcome all of you to do some browsing after reading this post, it’s not our brand new site or all new portfolio that I am referring too. Between all of the hustle and bustle of launching a new website, we managed to work on a little something we call…(drumroll please)…Facebook Shopping Carts. Continue reading …