Mindshare

KnockMedia’s Technology Blog

2015
06/Jan

Build Your Social Media Strategy

January 6, 2015

The age of the internet is always changing.. and rapidly. Ten years ago, we were being introduced to different social media outlets, the most popular at the time, MySpace. Today, we wouldn’t even dare to put MySpace and Facebook in the same category.

According to the IPSOS Open Thinking Exchange, Americans average 3.2 hours on social media a day.

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2014
04/Jun

The New Facebook Business Page Design is Here

June 4, 2014

In March, Facebook announced that Pages would be getting a streamlined look to make it easier for people to find the information they want, and give Page admins easy access to the tools they use most.

Earlier this week, it was announced that Facebook has 30 million active small business Pages worldwide. And now,

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2014
22/Apr

Friend tracking? Really?

April 22, 2014

Your phone always knows where you are. And now, if you want, your Facebook friends will always know where you are, too. Facebook is introducing a mobile feature called Nearby Friends that taps into that steady stream of location information so friends can track each other in real time.

The idea is to make it easy for people to meet up in real life,

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2013
21/Feb

Twitter considering adopting Facebooks advertising model

February 21, 2013

It seems like only yesterday (2010), when Facebook Inc introduced its targeted ads platform that changed the advertising world. That introduction boosted Facebook’s ad sales to nearly $2 billion in 2010, and over $3 billion in 2011. Presently, analysts, despite other revenue streams, estimate that advertising makes up over 60% of Facebook’s total revenue.

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2013
31/Jan

Facebook mobile users surpass desktop users for first time

January 31, 2013

For the first time, the number of active daily visitors checking Facebook on mobile devices is higher than the number of people checking the social network on the Web. Overall, the company says there are 1.06 billion active Facebook users in the world. Of those, 618 million of them are visiting daily and 157 million are doing it from mobile devices.

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2013
16/Jan

Facebook vs. AOL

January 16, 2013

Facebook has a mind-blowing amount of useful information sitting on its servers — 500 terabytes of new data every day, at last count — but until now it lacked an efficient way for any one person to take advantage of it. So it created “Graph Search,” which will allow all of us to pillage our friends’

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2012
27/Sep

Facebook Group Marketing 101

September 27, 2012

Due to Facebook’s timeline changes, it is now more difficult for small businesses to advertise without paying money out of pocket. That’s why some are now turning to Facebook group marketing to help branch out and develop new connections and new business, for free on the worlds largest social network.

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2012
15/Aug

Facebooks Next Move is a Bold One

August 15, 2012

If you want to understand the biggest bet Facebook is making right now, you’ve got to check out the App Center. Heck, you can’t miss it. In an unprecedented move, Facebook is advertising its in-house app directory on its homepage when you’re not logged in. Why? According to a prominent Facebook critic, an executive said that the social network could make a billion dollars a year by collecting a toll on installations of apps.

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2012
22/May

Manage your business fan page from your mobile device

May 22, 2012

Finally, a way to manage your business communications on Facebook from your mobile device. Facebook unveiled its new app on Monday that lets you manage your branded Facebook fan page tabs from your iPhone. Using the Facebook Pages Manager app you can respond, post and comment on your page, plus post updates and photos.

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