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KnockMedia’s Technology Blog

2017
21/May

UX Cheat Sheet

May 21, 2017

User-experience research methods are great at producing data and insights, while ongoing activities help get the right things done. Alongside R&D, ongoing UX activities can make everyone’s efforts more effective and valuable. At every stage in the design process, different UX methods can keep product-development efforts on the right track, in agreement with true user needs and not imaginary ones.

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2014
10/Mar

My Mom Does Not Want to go on Safari

March 10, 2014

by Julie Avellino, Dir of Strategy @KnockMedia

My mom, Margie, is almost 63. She is a photographer and works at a gift shop. She’s like most baby-boomers in a lot of ways. Except my mother does not want to go on a safari. I never knew this, until recently, when my sister gave my mom an iphone for Christmas so that my mom can take pictures on the fly.

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2013
09/Jul

The importance of SEO and mobile

July 9, 2013

Go mobile. If you’ve been holding out on optimizing your website – do it now. Why? Because Google said so. Google recently revealed changes to their search algorithm that Search Engine Watch reports “will favor sites with best-in-class mobile infrastructure.” In changing the ranking of smartphone search results, Google is giving businesses everywhere a strongly-encouraged push toward quality non-desktop SEO.

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