The Challenge

The Web Integrated Network, or WIN, was a new technology platform created by a global logistics company that was in need of an identity. The tool was in its 2nd generation and was in dire need of a professional branding overhaul. Management
knew that a website and more were needed to promote their product to a very niche audience that was constantly on the go.
Technologies
  • Print collateral: Logo, Brochures, Business Cards, Whitepapers, Trade Shows
  • eBooks
  • Custom Responsive WordPress
  • Audio and Video Players

The Solution

KnockMedia created a new branding concept and content and messaging strategy that would shine the spotlight on the tools key feature set. A logo and supporting branding and marketing materials were created to kickstart the engagement. As our team became more comfortable with the subject matter, a responsive WordPress website, keynote presentation and series of video “shorts” were created to promote the product and drive users to signup for a demo.